Fractional Business Development

Revenue growth,
without the overhead.

Senior BD leadership embedded in your business — pipeline, partnerships and market entry, on a fractional basis.

Start a conversation See how I work
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What I do

Hands-on BD leadership for companies that need results, not a headcount

Revenue & Pipeline

Building and activating commercial pipelines that convert — from cold outreach to enterprise close.

Services →

Market Entry

Structured go-to-market programmes for companies entering new geographies or verticals.

Approach →

Partnerships

Identifying, structuring and activating strategic alliances that drive scalable, recurring revenue.

Work together →
16+ Years in B2B business development
5+ Geographies successfully entered
8+ Fractional BD engagements
98% Client retention rate

Companies I've worked with

Company 1Accenture
Company 2Deloitte
Company 3KPMG
Company 4Salesforce
Company 5HubSpot
Company 6Workday
Company 7SAP
Company 8Oracle

My approach

Commercial thinking, not just activity

I work with leadership teams to diagnose where BD is breaking down, then build the systems, relationships and conversations that move revenue.

This isn't outsourced sales. It's embedded senior BD — strategic, accountable, and aligned to your goals from day one.

Pipeline architecture, outreach sequences, win/loss analysis, CRM discipline and closing methodology — I build the commercial engine from the inside.
ICP definition, localisation strategy, channel selection and first-revenue milestones — structured programmes for entering new markets without wasted spend.
Partner identification, deal structuring, alliance management and cross-sell frameworks — turning relationships into repeatable revenue streams.
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What's included

How I can help

01

Fractional BD Director

Embedded senior BD leadership 2–4 days per week. Strategy, execution and team coaching — without the full-time cost or commitment.

02

Pipeline & Revenue Strategy

Full pipeline audit and rebuild: ICP sharpening, sequencing, CRM setup, outreach and conversion tracking designed to compound over time.

03

Market Entry Programme

End-to-end support for entering a new geography or vertical — from research and positioning to first signed contracts.

04

Partnership Development

Strategic partner identification, deal structuring and alliance management to build scalable, recurring revenue beyond direct sales.

05

BD Advisory & Coaching

Fractional advisory for founders and commercial leads — structured sessions covering deal strategy, messaging, hiring and team performance.

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Who I work with

Built for B2B companies at inflection points

  • 01
    Scale-ups (Series A–C) Proven product, first revenue — now building the commercial structure to grow predictably without burning cash on a premature full-time hire.
  • 02
    Founder-led businesses Founders doing all the selling who need to hand off BD intelligently — without losing the relationships they've built.
  • 03
    International expansion Companies entering the UK, EU or DACH markets who need an on-the-ground BD presence before committing to local headcount.
  • 04
    Private equity portfolio PE-backed businesses needing rapid commercial traction post-acquisition — interim BD leadership that moves fast and reports clearly.

About

16 years of building commercial engines

I've spent the better part of two decades inside B2B companies — building pipelines, entering markets, closing enterprise deals and structuring partnerships that scaled.

I've worked across SaaS, professional services and technology — with companies ranging from 10-person startups to listed enterprises operating across multiple continents.

Fractional BD works because seniority doesn't have to be full-time. I bring the experience of a seasoned BD Director to your business, embedded and accountable, at a fraction of the cost.

Work with me

Why companies choose fractional

  • Senior BD expertise without the full-time salary, bonus and equity package
  • Faster ramp — I'm operational from week one, not month three
  • Flexible engagement — scale up, scale down, or transition to full-time
  • Cross-sector pattern recognition from working across multiple companies
  • No agency mark-ups, no junior handoffs — direct senior execution

Ready to accelerate your commercial growth?

Most engagements start with a 60-minute strategy call — no pitch, just a direct conversation about where your BD is today and what it could look like in 90 days.

Book a call Send an email

Get in touch

Let's talk about your business

Whether you have a specific brief or just want to think through your commercial strategy — I'm happy to have a conversation.

tom.imrich@proton.me
London, UK & Central Europe
linkedin.com/in/tomasimrich
Message sent — I'll be in touch shortly.

I typically respond within one business day.